Church & Dwight Co., Inc.
NYSE-CHD
Company Overview
Church & Dwight Co., Inc. develops, manufactures, and markets household, personal care, and specialty products. It operates through three segments: Consumer Domestic, Consumer International, and Specialty Products Division. The company offers cat litters, carpet deodorizers, laundry detergents, and baking soda, as well as other baking soda based products under the ARM & HAMMER brand; condoms, lubricants, and vibrators under the TROJAN brand; stain removers, cleaning solutions, laundry detergents, and bleach alternatives under the OXICLEAN brand; battery-operated and manual toothbrushes under the SPINBRUSH brand; home pregnancy and ovulation test kits under the FIRST RESPONSE brand; depilatories under the NAIR brand; oral analgesics under the ORAJEL brand; laundry detergents under the XTRA brand; gummy dietary supplements under the L'IL CRITTERS and VITAFUSION brands; dry shampoos under the BATISTE brand; water flossers and replacement showerheads under the WATERPIK brand; FLAWLESS products; cold shortening and relief products under the ZICAM brand; and oral care products under the THERABREATH brand. Its specialty products include animal productivity products, such as MEGALAC rumen bypass fat, a supplement that enables cows to maintain energy levels during the period of high milk production; BIO-CHLOR and FERMENTEN, which are used to reduce health issues associated with calving, as well as provides needed protein; and CELMANAX refined functional carbohydrate, a yeast-based prebiotic. The company offers sodium bicarbonate; and cleaning and deodorizing products. It sells its consumer products through supermarkets, mass merchandisers, wholesale clubs, drugstores, convenience stores, home stores, dollar and other discount stores, pet and other specialty stores, and websites and other e-commerce channels; and specialty products to industrial customers and livestock producers through distributors. The company was founded in 1846 and is headquartered in Ewing, New Jersey.
Name
Church & Dwight Co., Inc.
CEO
Richard A. Dierker
Website
www.churchdwight.com
Sector
Household Products
Year Founded
1846
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Bulls Say
We think Church could boost sales by expanding the distribution of recently acquired TheraBreath mouthwash, Hero pimple patches, and Touchland hand sanitizers in the US and abroad.
With around 40% of its 2024 sales from value-priced goods, Church should be well-positioned to weather consumer spending headwinds.
Exiting production of lower-margin private-label products (particularly vitamins) is unlocking an opportunity to expand margins as the firm produces more of its own branded products where demand persists.
Bears Say
We expect promotions will ultimately return to historical levels, which could dampen sales and gross margins.
Beyond larger branded peers and lower-priced options, the increased penetration of social media and e-commerce has facilitated the rise of smaller niche upstart brands angling to eat into Church's market share.
A lack of innovation, combined with increased competition, has kept the firm's vitamin, mineral, and supplement business in the doldrums, as it has ceded share each of the past few years. This resulted in an impairment charge of more than $350 million.
What's happening
Nov 12, 2025 - Dec 12, 2025
Church & Dwight Co Inc Faces Challenges Amid Strategic Changes
- CHD announced the sale of its VitaFusion and L'il Critters brands to Piping Rock Health Products as part of a strategic review.
- The company reported earnings exceeding expectations, with an EPS of $0.81 and revenue growth of 5% year-over-year.
- Oppenheimer reaffirmed an "Outperform" rating for CHD despite prevailing bearish sentiments from analysts.
Over the past month, Church & Dwight Co. Inc. (CHD) experienced a decline of 2.6%, underperforming compared to the S&P 500's positive return of 0.7%. This performance gap highlights challenges faced by CHD in navigating market conditions and investor sentiment during this period.
A significant development occurred on December 10 when CHD announced its decision to sell its VitaFusion and L'il Critters brands to Piping Rock Health Products as part of a strategic review focused on its vitamin, minerals, and supplement business. This transaction is expected to close before year-end but will incur an after-tax charge between $40 million and $45 million in Q4 2025. While investors reacted positively on that day, this move underscores ongoing adjustments within the company's portfolio.
In late November, CHD reported earnings that exceeded expectations with an EPS of $0.81 against revenue growth of 5% year-over-year at $1.59 billion; however, analysts maintained a consensus "Hold" recommendation based on mixed outlooks from various brokerages regarding future performance potential. The quarterly dividend declaration indicated stability with a yield around 1.4%. Despite these positive indicators contributing to some bullish sentiment around CHD stock prices earlier in the month, overall market reactions remained cautious.
Additionally, while Oppenheimer reaffirmed an "Outperform" rating for CHD with a target price set at $100 following recent dips in share prices—suggesting potential upside—the prevailing bearish sentiments stemming from analyst recommendations weighed heavily on stock performance throughout November leading into December.
Overall trends indicate that despite some positive news surrounding corporate strategies and financial results during this one-month timeframe, Church & Dwight Co Inc underperformed not only against broader market indices like the S&P but also lagged behind sector peers within Consumer Staples (XLP), where it fell short by -4.4%.