Ralph Lauren Corporation
NYSE-RL
Company Overview
Ralph Lauren Corporation designs, markets, and distributes lifestyle products in North America, Europe, Asia, and internationally. The company offers apparel, including a range of men's, women's, and children's clothing; footwear and accessories, which comprise casual shoes, dress shoes, boots, sneakers, sandals, eyewear, watches, fashion and fine jewelry, scarves, hats, gloves, and umbrellas, as well as leather goods, such as handbags, luggage, small leather goods, and belts; home products consisting of bed and bath lines, furniture, fabric and wallcoverings, lighting, tabletop, kitchen linens, floor coverings, and giftware; and fragrances. It sells apparel and accessories under the Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Golf Ralph Lauren, Ralph Lauren Golf, RLX Ralph Lauren, Polo Ralph Lauren Children, and Chaps brands; women's fragrances under the Ralph Lauren Collection, Woman by Ralph Lauren, Romance Collection, and Ralph Collection brand names; and men's fragrances under the Polo Blue, Ralph's Club, Safari, Purple Label, Polo Red, Polo Green, Polo Black, Polo Sport, and Big Pony Men's brand names. The company's restaurant collection includes The Polo Bar in New York City; RL Restaurant in Chicago; Ralph's in Paris; The Bar at Ralph Lauren located in Milan; and Ralph's Coffee concept. It sells its products to department stores, specialty stores, and golf and pro shops, as well as directly to consumers through its retail stores, concession-based shop-within-shops, and its digital commerce sites. The company directly operates 504 retail stores and 684 concession-based shop-within-shops; and operates 175 Ralph Lauren stores, 329 factory stores, and 148 stores and shops through licensing partners. Ralph Lauren Corporation was founded in 1967 and is headquartered in New York, New York.
Name
Ralph Lauren Corporation
CEO
Patrice Jean Louis Louvet
Website
www.ralphlauren.com
Sector
Textiles, Apparel and Luxury Goods
Year Founded
1967
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Bulls Say
Business trends have improved for Ralph Lauren in Europe and Asia, which is advantageous as both regions have higher average unit retail and better growth prospects than the US.
Indicative of its pricing power, Ralph Lauren's gross margins are higher than those of some competitors and have been improving.
We expect Ralph Lauren’s growth to come from controlled retail and e-commerce, allowing for better command over pricing and marketing. Over the past 15 years, the firm has reduced its share of revenue from wholesale channels to about 30% from 50%.
Bears Say
Ralph Lauren has significant wholesale exposure in North America and Europe, so it is somewhat dependent on the health of its retail partners, some of which are struggling.
North America is Ralph Lauren’s largest market, but its sales growth in the region has been low and it faces innumerable competitors with similar products.
Most of Ralph Lauren’s merchandise is made in Asia, and the US is its largest market, so it is exposed to higher tariffs on US imports. Apart from the direct cost, higher prices could depress consumer spending on apparel and accessories.
What's happening
Nov 13, 2025 - Dec 13, 2025
Ralph Lauren Corp Surges Amid Strategic Innovations and Market Positioning
- Strong social media engagement and strategic initiatives have driven Ralph Lauren Corp's stock performance.
- The launch of the $RLS token represents a significant move towards integrating traditional finance with decentralized finance.
- Collaborations like Polo Ralph Lauren X T0PA enhance brand visibility while appealing to diverse consumer bases.
Over the past month, Ralph Lauren Corp (RL) saw an impressive increase of 8.8% in its stock price, significantly outperforming the S&P 500, which experienced a slight decline of 0.2%. This positive trend was primarily fueled by heightened social media engagement and strategic initiatives that captured investor interest. A pivotal moment for RL was the launch of the $RLS token associated with Rayls Labs, aimed at bridging traditional finance with decentralized finance through features such as privacy and interoperability that attracted institutional investors.
The company's performance benefited from favorable pre-holiday assessments indicating strong momentum ahead of Black Friday. Reports from Needham underscored RL's solid positioning within the apparel sector compared to competitors like Vans, enhancing market sentiment regarding its brand strength during critical retail periods. Additionally, innovative collaborations such as Polo Ralph Lauren X T0PA were announced to boost brand visibility and engage diverse consumer demographics.
Despite some bearish sentiments reflected in Guggenheim's neutral rating on RL and discussions about compliance issues related to blockchain integration, these factors did not overshadow the overall bullish narrative surrounding the company’s strategic moves into financial technology. Social media activity indicated significant institutional inflows alongside ongoing efforts to create compliant on-ramps for digital assets via private subnets designed for banks.
Recent developments included launching perpetual futures trading on BTCC exchange allowing leverage up to 50x—signifying an aggressive push towards merging traditional financial systems with emerging crypto markets. These advancements illustrate growing interest in RL’s role across both sectors while addressing regulatory challenges effectively.
Ralph Lauren Corp outperformed both its sector and broader market indices over this period; it surpassed Consumer Discretionary (XLY) sector performance by 58.1%, highlighting its resilience amid fluctuating market conditions while capitalizing on innovative strategies that resonate well with current trends in finance and retail.