THOR Industries, Inc. Website

THOR Industries, Inc.

NYSE-THO

Company Overview

Thor Industries, Inc. designs, manufactures, and sells recreational vehicles (RVs), and related parts and accessories in the United States, Canada, and Europe. The company offers travel trailers; gasoline and diesel Class A, Class B, and Class C motorhomes; conventional travel trailers and fifth wheels; luxury fifth wheels; and motorcaravans, caravans, campervans, and urban vehicles. It also provides aluminum extrusion and specialized component products to RV and other manufacturers; and digital products and services for RVs. The company provides its products through independent and non-franchise dealers. The company was founded in 1980 and is based in Elkhart, Indiana.

  • Name

    THOR Industries, Inc.

  • CEO

    Robert W. Martin

  • Website

    www.thorindustries.com

  • Sector

    Automobiles

  • Year Founded

    1980

Company Statistics

Profile

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Financial Health

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Growth (CAGR)

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Dividends

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Bulls Say

  • Thor has positioned itself as the largest RV manufacturer in North America and Europe, which should disproportionately benefit the company as the industry returns to growth.

  • The company has ample balance sheet flexibility to execute additional acquisitions as well as engage in buybacks and dividends.

  • Thor has diversified over the past few years as it has entered new geographies and now sells aftermarket parts, which should help reduce some of the overall cyclicality in the business.

Bears Say

  • Thor operates about 35 brands across North America and Europe. We believe this has driven some brand dilution, affecting margins.

  • The RV industry experiences significant cyclicality as consumers can choose to purchase cheaper forms of leisure during economic downturns.

  • A reliance on acquisitions exposes the company to risks that may negatively affect ROICs.

Source: Morningstar Analysis - Dec 03, 2025

What's happening

Nov 13, 2025 - Dec 13, 2025

Thor Industries Inc. Shows Resilience Amid Mixed Market Signals

  • Airstream's new luxury travel trailer model enhances brand visibility in high-end markets.
  • Analysts express caution over declining unit shipments and future revenue projections despite strong earnings results.
  • Thor Industries Inc. maintains a positive trajectory with strategic initiatives and favorable analyst ratings.

Over the past month, Thor Industries Inc. (THO) experienced a modest overall increase of 1.0% in its stock price, outperforming the S&P 500, which declined by 0.2%. This performance indicates relative strength against broader market trends and highlights investor interest amid mixed analyst sentiments and operational developments.

A significant driver of THO's positive momentum was an array of bullish analyst ratings and price target adjustments throughout the month. Notably, Truist Securities raised its price target to $112 from $110 while maintaining a Hold rating, reflecting confidence in the company's outlook. Additionally, Bank of America increased its target from $100 to $120 with a buy rating after Thor reported strong earnings results that exceeded expectations significantly; specifically, quarterly earnings revealed an impressive revenue growth rate of 11.5% year-over-year alongside a positive EPS surprise that bolstered investor sentiment.

Despite these encouraging signs, THO faced challenges as well; bearish reports highlighted concerns about declining unit shipments in North American Towable RVs and operating cash outflows during fiscal Q1 2026. Analysts expressed caution regarding future revenue projections for fiscal year 2026 due to anticipated demand challenges despite short-term operational improvements reflected in their financial metrics.

The launch of new products also contributed positively to THO's narrative; Airstream introduced an exclusive travel trailer model designed for luxury markets which could enhance brand visibility within high-end segments. However, this innovation came amidst mixed reviews from analysts who maintained varying stances on the stock based on broader economic indicators affecting consumer discretionary spending.

Ultimately, Thor Industries managed to maintain resilience through strategic initiatives and favorable analyst coverage over this one-month period while outperforming the Consumer Discretionary (XLY) sector by 50.3%.

NYSE:THO