RevenueSep '25Jun '25Mar '25Dec '24Sep '24Jun '24Mar '24Dec '23Sep '23Jun '23Mar '23Dec '22Sep '22Jun '22Mar '22Dec '21Sep '21

United States and Canada Advertising Revenue

21,331

20,045

Europe Advertising Revenue

12,072

11,366

Asia-Pacific Advertising Revenue

10,020

9,148

Rest of World Advertising Revenue

6,659

6,004

Advertising Revenue

50,082

46,563

Other Segment Revenue

690

583

Family of Apps Revenue

50,772

47,146

Reality Labs Revenue

470

370

Total Revenue

51,242

47,516

Revenue by GeographySep '25Jun '25Mar '25Dec '24Sep '24Jun '24Mar '24Dec '23Sep '23Jun '23Mar '23Dec '22Sep '22Jun '22Mar '22Dec '21Sep '21

United States and Canada Revenue

19,708

18,454

Europe Revenue

11,566

11,128

Asia-Pacific Revenue

14,304

12,858

Rest of World Revenue

5,664

5,076

Other Revenue by Geography

—

—

Total Revenue by Geography

51,242

47,516

Revenue by GeographySep '25Jun '25Mar '25Dec '24Sep '24Jun '24Mar '24Dec '23Sep '23Jun '23Mar '23Dec '22Sep '22Jun '22Mar '22Dec '21Sep '21

United States and Canada (Revenue-Generating Activity Location) Revenue

21,751

20,371

Europe (Revenue-Generating Activity Location) Revenue

12,268

11,532

Asia-Pacific (Revenue-Generating Activity Location) Revenue

10,272

9,366

Rest of World (Revenue-Generating Activity Location) Revenue

6,951

6,247

Total Revenue by Geography

51,242

47,516

EBITSep '25Jun '25Mar '25Dec '24Sep '24Jun '24Mar '24Dec '23Sep '23Jun '23Mar '23Dec '22Sep '22Jun '22Mar '22Dec '21Sep '21

Family of Apps Operating Income

24,967

24,971

Reality Labs Operating Income

-4,432

-4,530

Total EBIT

20,535

20,441

Key Performance IndicatorsSep '25Jun '25Mar '25Dec '24Sep '24Jun '24Mar '24Dec '23Sep '23Jun '23Mar '23Dec '22Sep '22Jun '22Mar '22Dec '21Sep '21

Family Daily Active People (DAP)

3,540

3,480

Family Monthly Active People (MAP)

—

—

US and Canada Ad Impressions Delivered Percentage Change

8%

9%

Europe Ad Impressions Delivered Percentage Change

9%

6%

Asia-Pacific Ad Impressions Delivered Percentage Change

23%

16%

Rest of World Ad Impressions Delivered Percentage Change

9%

7%

Worldwide Ad Impressions Delivered Percentage Change

14%

11%

US and Canada Average Price per Ad Percentage Change

13%

11%

Europe Average Price per Ad Percentage Change

19%

17%

Asia-Pacific Average Price per Ad Percentage Change

1%

2%

Rest of World Average Price per Ad Percentage Change

20%

15%

Worldwide Average Price per Ad Percentage Change

10%

9%

United States and Canada Daily Active Users (DAU)

—

—

Europe Daily Active Users (DAU)

—

—

Asia-Pacific Daily Active Users (DAU)

—

—

Rest of World Daily Active Users (DAU)

—

—

Total Daily Active Users (DAU)

—

—

United States and Canada Monthly Active Users (MAU)

—

—

Europe Monthly Active Users (MAU)

—

—

Asia-Pacific Monthly Active Users (MAU)

—

—

Rest of World Monthly Active Users (MAU)

—

—

Total Monthly Active Users (MAU)

—

—

United States and Canada Average Revenue per User (ARPU)

—

—

Europe Average Revenue per User (ARPU)

—

—

Asia-Pacific Average Revenue per User (ARPU)

—

—

Rest of World Average Revenue per User (ARPU)

—

—

Worldwide Average Revenue per User (ARPU)

—

—

Family Average Revenue per Person (Post-FY2023 Reporting) (ARPP)

14.5

13.7

Family Average Revenue per Person (Pre-FY2024 Reporting) (ARPP)

—

—