PepsiCo, Inc. Website

PepsiCo, Inc.

NasdaqGS-PEP

Company Overview

PepsiCo, Inc. manufactures, markets, distributes, and sells various beverages and convenient foods worldwide. The company operates through seven segments: Frito-Lay North America; Quaker Foods North America; PepsiCo Beverages North America; Latin America; Europe; Africa, Middle East and South Asia; and Asia Pacific, Australia and New Zealand and China Region. It provides dips, cheese-flavored snacks, and spreads, as well as corn, potato, and tortilla chips; cereals, rice, pasta, mixes and syrups, granola bars, grits, oatmeal, rice cakes, simply granola, and side dishes; beverage concentrates, fountain syrups, and finished goods; ready-to-drink tea, coffee, and juices; dairy products; and sparkling water makers and related products. It serves wholesale and other distributors, foodservice customers, grocery stores, drug stores, convenience stores, discount/dollar stores, mass merchandisers, membership stores, hard discounters, e-commerce retailers and authorized independent bottlers, and others through a network of direct-store-delivery, customer warehouse, and distributor networks, as well as directly to consumers through e-commerce platforms and retailers. The company was founded in 1898 and is headquartered in Purchase, New York.

  • Name

    PepsiCo, Inc.

  • CEO

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  • Website

    www.pepsico.com

  • Sector

    Beverages

  • Year Founded

    1898

Company Statistics

Profile

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Bulls Say

  • Demographic and lifestyle shifts could further fuel snack consumption globally beyond our expectations.

  • Even as CSD volumes wane in mature markets, the diversity of Pepsi’s beverage portfolio should offer growth opportunities in both developed and emerging markets.

  • Despite its close relationships with brick-and-mortar retailers, PepsiCo has invested in omnichannel capabilities and a digitally enhanced supply chain that positions the firm for growth even as consumer shopping patterns bifurcate further.

Bears Say

  • Shifting consumer preference to healthier snacks and beverages may impede the firm’s ability to pass on higher costs in price increases thus weighing on margins and returns.

  • Integration of acquisitions in regions that PepsiCo has less experience (such as Africa) may distract management attention from its long-term strategic course.

  • The shortage of bottlers with sufficient scale and experience in international markets will continue to handicap PepsiCo’s efforts to narrow the gap with rival Coca-Cola.

Source: Morningstar Analysis - Dec 09, 2025

What's happening

Nov 18, 2025 - Dec 18, 2025

Leadership Changes and Strategic Moves Shape PepsiCo's Recent Performance

  • Significant leadership changes, including Steven Williams' new role as Executive Vice President and Vice Chairman, positively impacted investor sentiment.
  • Analyst upgrades from financial institutions, such as JPMorgan Chase raising PEP to "Overweight," bolstered confidence in the stock.
  • Restructuring efforts prompted by activist investor Elliott Management led to concerns over revenue growth and a reduction in share value.

Over the past month, PepsiCo Inc. (PEP) experienced a modest overall increase of 1.7%. This performance was below the S&P 500's return of 2.0%, indicating an underperformance of -0.3% relative to this benchmark. The month was characterized by significant developments that influenced both investor sentiment and stock performance, with bullish trends emerging alongside bearish pressures.

A notable highlight during this period was the announcement regarding leadership changes within PepsiCo, specifically Steven Williams transitioning into his new role effective December 28, 2025. This news contributed positively to PEP's stock on December 15, resulting in a slight uptick in share prices. Additionally, upgrades from financial institutions played a crucial role in enhancing investor confidence; for example, JPMorgan Chase upgraded PEP from "Neutral" to "Overweight," setting an optimistic price target at $164.

Conversely, not all news was favorable for PepsiCo throughout the month. The company faced scrutiny due to ongoing restructuring efforts driven by activist investor Elliott Management’s influence. Reports indicated that PepsiCo would cut approximately 20% of its U.S product lineup while implementing substantial cost reductions due to concerns about slowing revenue growth—this led to declines in share value on multiple occasions during early December as investors reacted negatively.

Despite these challenges, there were positive sentiments surrounding dividend announcements and strategic partnerships aimed at increasing brand visibility through high-profile sponsorships like that with Mercedes-AMG PETRONAS Formula One Team set for commencement in 2026. These initiatives reflect efforts toward operational efficiency amid broader competitive pressures.

Ultimately, while PEP managed some upward movements driven by leadership changes and analyst upgrades over this one-month period reviewed here, it still fell short against both the S&P 500 benchmark return and underperformed relative to the Consumer Staples sector by -2%.

NasdaqGS:PEP